Plugin Levels
Most companies tend to start with a DIY plugin and end up creating one wrong type of page after another to finally figure it out hours/days/weeks later
To inform potential clients of your product or services, one first needs access to digital communities. These online platforms each have their own unique targeted customers, niches and trends. This all comes together to create what we call Social Media. A plugin involves setting up your social media profiles and connecting your business pages to those profiles for easy access. If you are not technically inclined this process can be tricky. Figuring out this process can also be very time consuming. Instead, it’s best to use an expert familiar with the process who can do it quickly, efficiently and correctly. Also, keep in mind that fixing a plugin done incorrectly often takes much longer.
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Skeleton & Shell PluginSkeleton Plugin is aimed at entrepreneurs without a marketing budget. This plugin includes the setup and verification of two main social accounts linked to a two page setup, with the most basic name, address and phone.
Shell Plugin is a basic online necessity and has the crucial parts for a start-up business wanting an online presence. It is not intended to be the final product and would need to be propagated before some of the vanities become available. This plugin includes the setup and verification of three crucial social accounts (gmail, google plus, facebook, or linkedin) connected to two linked pages (facebook, Google my business, linkedin page). This plugin only includes the bare bones with name, address, phone (NAP). |
Outline & Basic PluginAn Outline Plugin includes a basic one name research to make sure your vanities are available. Many startup companies have inconsistent vanities, so this initial research is an important part of getting set up correctly online. We start by setting up and verifying four primary social media profiles (Google plus, Facebook, Linkedin, Twitter) connected to three business pages (Facebook page, Google my business page, and Linkedin page) with NAP and basic meta descriptions.
A Basic Plugin is the advised route for startups and small business owners who would like to have the best online presence with a limited budget. This plugin includes an advanced Google account, four primary social media profiles (Google plus, Facebook, Linkedin, Twitter) connected to three business pages (Facebook, Google my business, Linkedin). One name research with suggested NAP options to ensure digital growth. Write up and propagation of short and long descriptions on pages; custom fitted logo and banner images loaded. Where available vanities for pages are claimed with some basic link building to other social pages. |
Medium PluginA Medium Plugin includes a basic plugin with four primary social media profiles (Google plus, Facebook, Linkedin, Twitter) linked to three business pages (Facebook, Google my business, Linkedin). Crucial one name research to make sure vanities are the same. We propagate pages with NAP (name, address, phone) and add descriptions and some other basic info such as hours, website and email. A medium plugin also includes three other social platforms (Pinterest, Instagram, Tumblr) perfect for online retailers or product based businesses. These can be swapped for other platforms such as Soundcloud, Youtube, and Snapchat. All pages include basic social media branding with fitted profiles and banners. Almost all vanities are set in place added to a personalized virtual contact file (vcard) for your businesses. This plugin also includes a one hour consultation on how to use pages and to find out what still needs to be done. Business feeds are plugged in with only 5 related social searches.
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Advanced Plugin
An Advanced Plugin is for established businesses ready to embrace the digital world by making sure that their accounts are secure and vanities in place for future development and expansion. This plugin includes an advanced Google account with Gmail email connected to your primary social media accounts for notifications (Gmail, Google plus, Facebook, Linkedin, Twitter) with connected pages (Facebook, Google my business and Linkedin business) as well as the main secondary accounts (Pinterest, Instagram, Tumblr, Youtube, Vimeo, Flickr, Imgur, Soundcloud, Reddit, Quora, Stumbleupon, Digg, Feedly, Flipboard). Where possible all social media profile vanity links are added to pages, call to action buttons are programmed, page templates are setup, and categories are refined. To help adjust social searches, page feeds are plugged in, following at least 10 related pages.
Angie's List and Yelp can be added to the advanced plugin at an hourly rate. These accounts can be problematic with multiple verification levels and strict image guidelines needing pre approval. All advanced plugins include the setup of the accounts on a basic Samsung tablet to the value of $100 that is mailed to clients. To see a detailed breakdown of the labor and parts included with a price estimate see the Plugin Parts page. |
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