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It’s hard to believe that in 2018, with the web over 25 years old, there are still some businesses that aren’t online or which barely seem to make an effort. Every business has certain key information that is essential to their business.  Anyone can build a website with easy builders and endless DIY tutorials. Building your website is cost effective and can save a lot of money. Unfortunately a good looking site does not necessarily mean that it works.  I started my plugin process about 7/8 years ago with my first RelyLocal client after I realized their listings were not working without...  by Melien Lavoie @melienlavoie
Your Google Knowledge Graph is a box that you earn in searches based on how well you are setup online and the quality of your online presence. It will appear and disappear depending on small changes and can be manipulated to an extend. I have been using this principle for years and in all honestly it has been very difficult to exactly prove its existence. The closest you can get to seeing its possible existence is maybe reading about the Exact Match Domain algorithm. If there was a need to create this algorithm then there has to also be a one name principle and it has to be important....
Here are a few factors that I can name to help you understand the important parts. As an entrepreneur and teacher with a passion for DIY, I try to make sure my clients know about free online platforms that can help them cut their marketing budgets. Having access to your website is KEY so you can change and update content for Social Media marketing. Weebly is the ONLY platform I have found so far with all the pieces you need to effectively market your business in a digital mobile age.
Marketing an upcoming event for your business can be problematic and confusing with multiple online outlets and platforms. The most important thing to remember is that if you are going to spend time and effort you need to be able to measure your results as well. Your website Google Analytics can tell you exactly where traffic came from, helping you to understand what worked and what did not work as well. So that means that your website should also be your starting point for any event marketing.
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